Week 6 Focus Balt 318

With the last post being about how you don't want your infographic to be cluttered, this post will be about how to get the actual graphics to stand out. You will have to know what type of audience you are working with before hand so you have an idea how they think and how they will interpret the images. Even by using simple strategies like size, color, and the positioning of the image can make a difference in your point getting across. Using strategies like this can help direct your audience in the right way or to show what is important and what may not be as important. This technique would be like highlighting a quote in a book that you enjoy so it really pops out. The image below can be an example of preattentive attributes:

Image address

You will want to show your infographic in the best quality when you present it. You could share your infographic as a PDF to ensure that no quality will be lost when sending it to someone when being used into a presentation.

Potential Clients 

1. DBI Business Interiors located in Lansing, Michigan. They could potentially need infographics to help them display new products coming out. A person I could contact would be the assistant marketing director.

2. Benedictine University baseball. They may have the need of an infographic to show what they have done the past for recruiting purposes. A person I could contact  would be the the pitching coach.

3. Benedictine University football. For the same reason as baseball, they may need an infographic that could possibly help them out with the recruiting process. A person I could contact would be the pass game coordinator.